Metro Detroit Gains New A Place at Home Franchise

DETROIT, MI – JUNE 26, 2018

Earlier this month, local entrepreneurs Melissa Shevela and Michael Shevela were awarded the first A Place at Home Franchise in Michigan. The Shevelas have obtained exclusive rights to offer the unique APAH model to seniors in the southeast Michigan, metro Detroit region. Their office will be headquartered in Warren and will also serve the greater Macomb County.

Melissa Shevela will serve as the new franchise’s President. She spent 13 years as the owner-operator of a business in the automotive industry. She guided that business through an exponential growth period, increasing sales eightfold during her time there. She has been in the community for 47 years, and has held many volunteer leadership positions as well. She served as the Coordinator for a Salvation Army Soup Kitchen, for example, and remains active at St. Louis Church. She has a B.A. in Marketing, Advertising, and Public Relations from Central Michigan University.

Michael Shevela will serve as the new franchise’s Operations Manager. He has 30 years of experience leading professionals in the automotive industry. He spent 13 years working side-by-side with Melissa on their automotive business. He is known for being a consummate problem-solver who relentlessly follows industry standards. He is a lifelong resident of the southeastern Michigan community.

“After caring for my mother during her battle with cancer, and after caring for my father-in-law during his end-of-life stages,” says Ms. Shevela, “I came to understand the struggles inherent to finding good in-home care. I wished it could have been better for our loved ones. But now, we have an opportunity to make things better for other people’s loved ones. Seniors deserve respect, compassion, and high-quality care during their golden years. A Place at Home puts emphasis on high-quality care-giving and on ensuring seniors can thrive in a safe, happy environment.”

Mr. Shevela agrees, and notes, “A Place at Home stood out as being well-prepared to handle different levels of senior-care needs. We were impressed both by the quality of care they offer and by the company’s commitment to employee development. We align strongly with A Place at Home’s core values.”

A Place at Home follows four core values. Its founders, franchisees and employees all pledge to be “compassionate, accountable, respectful and ethical.” They call it the CARE model.

Mr. Shevela adds, “We promise to uphold the CARE core values for both our clients and employees, no exceptions.”
Company co-founders Jerod Evanich and Dustin Distefano hope to see the APAH “We are CARE” model offered coast-to-coast.

“We truly believe the best way to ensure seniors throughout the nation receive the best care is through franchising,” says Evanich. “Partnering with passionate-minded business professionals who align with our values and who are committed to sharing the Senior-Focused Care model will help complete our Mission ‘to be Passionate Professionals Providing the Compassionate Care Solutions You Need, Where and When You Need Us’.”

Evanich and Distefano launched APAH in 2012. They began franchising in 2017 after experiencing exponential growth.
Evanich and Distefano make it clear anyone hoping to start an APAH franchise should first examine themselves to ensure they can say they are already shining examples of the CARE philosophy.

“If we can see those qualities in a person we will gladly help them parlay their professional background and acumen into running a successful APAH business,” adds Distefano.

Fortunately for seniors in the Detroit metro area, the Shevelas have successfully risen to the challenge.

A Place at Home Service Lines Assist Seniors in Streamlining Care

Senior care businesses are some of the best franchises to open and own—for one simple reason. We’re all aging and we all have aging loved ones. Right now, the large Baby Boom generation is beginning to rely on A Place at Home senior services, and the market will grow from 56M seniors to 84M in a 30 year span. In addition, owning such a franchise can fulfill a desire to help your community. These are great upsides, but you can’t count on “just any” run-of-the-mill senior care franchise to flourish. The best franchises to open will make themselves market leaders. Make your franchise choice wisely, by looking at what sets the best senior care franchises apart.

Avoid Limited Scope Franchises that Don’t Cover Seniors’ Needs

The problem with most senior care franchises is their narrow focus. If you invest in purchasing one of the very narrowly-specialized senior care franchises (those that only do non-medical, in-home or companion care, for example) your group of potential customers is very limited. A narrow, limited scope franchise in today’s highly competitive market may not stand out.  “One-size fits all” single-service franchises are not the most effective for senior care. Most seniors need a custom solution, with services tailored to their current needs and future plans–that’s exactly what A Place at Home franchises offer: more diversity amongst service lines, with phenomenal franchisee training in how to streamline the services.

The Best Franchise to Open: Full-Service and Customized Senior Care

We created our A Place At Home franchise around multiple lines of service. This answers the great, unmet need in the marketplace. Seniors, and their busy caregiving family members, need a customized care solution. Our franchise owners can offer packages of services, unique to each senior’s individual situation. Our full-service franchise offers seniors a trusted and convenient, one-stop place to get an accurate assessment of their needs. Then, our senior care coordinators arrange for, and connect them with, all the care they need now, and outline a plan for future needs from our suite of senior care services.

Invest in Full-Service Senior Focused Care Franchise – A Place at Home

A Place at Home stands out from all the other, single-focus “home care” franchises. With our 4 lines of services, our franchisees can create customized plans to meet each senior’s needs. We are flexible and multi-faceted, in contrast to typical, single-service franchises. With the single service franchises they are forced to recommend other companies to do what A Place at Home can do for the senior. This does two things: 1) you just gave away the revenue and 2) the most important, you just introduced another provider to the client. Our goal is to streamline the aging process by decluttering the amount of providers and manage the situation for them, thus creating a superior service for the senior population.

Their Criticism is Our Source of Pride

Our competition has said, “A Place at Home offers too much! We (the competitor) focus on one service, home care, and do really great at it.” Our rebuttal is this “A Place at Home focuses on one service as well: fulfilling the needs of each senior client and family. We focus on the whole person, providing the best option(s) for each unique senior and situation. Our wide-ranging, custom senior care program drawn from 4 lines of service, provides superior options for seniors–and multiple revenue streams for our franchise owners.

A Place at Home: We’re Better Because We’re Different

In a saturated senior care market, we are proud to offer something truly outstanding. What sets us apart is our deep understanding of the continuum of care a senior may require. This innovative mindset makes us a winning franchise–that will outlast all the rest. Our senior-focused care model takes senior services to a higher level than other franchises in the senior care space.

“A Place At Home franchises offer an innovative, client-centered, full service model. We’re not focused solely on keeping people at home, nor do we emphasize assisted living placement. We’re committed to the best solution for the senior.” – Dustin Distefano, CEO

A Place at Home Provides Services that Seniors Truly Need

When you invest in a senior care franchise, pick the innovative franchise that offers multiple service lines to sustain your business. A Place At Home is poised for rapid growth. Now is the time to join us as a franchisee, with large, prime territories available. Take the next step now. Contact A Place At Home franchise today – 888-502-6310.